Rick Edmonds

Media Business Analyst and Leader of News Transformation

Rick Edmonds is media business analyst for the Poynter Institute where he has done research and writing for the last fifteen years. His commentary on the industry appears regularly on Poynter Online. He also was co-author of the newspaper chapter of the Pew Research Center’s State of the News Media report 2004 through 2014. He is frequently quoted in articles on newspaper economic issues and new business models and has provided comment in the Washington Post, Boston Globe and on numerous NPR reports. At Poynter he has helped coordinate conferences on emerging non-profit news alternatives, the future of advertising and developing user-generated content. Email Rick at redmonds@poynter.org. Edmonds has presented his work at annual meetings of the American Society of Newspaper Editors and national newspaper publishers’ conferences. He also has spoken to international groups in Paris, Norway, Chile, Madrid, and Vienna. Edmonds spent 11 years with the St. Petersburg Times organization in various editor and publisher roles, including two years as managing editor of the paper’s Tampa edition. Earlier in his career he was James Reston’s assistant at the New York Times and a reporter at the Philadelphia Inquirer where he was a finalist for the Pulitzer Prize in national reporting in 1982. He earned a B.A. from Harvard College in 1969. His wife, Marianne, is a municipal finance advisor, and they have two adult daughters